is the seventh most visited website in the US, and many of the visitors can become your customers if you use the right sales tactic and offer a competitive product. Therefore, it is very important to satisfy a request of each client, which is a very difficult task. Just a few negative reviews from dissatisfied customers can cause big problems, even if they are small percentages of all your customers.

Numerous cases can be found when Amazon closes a seller’s shop for no obvious reason. It may cause some difficulties for small sellers in their business. For new sellers, there are some restrictions that do not allow you to withdraw money immediately after the sale of goods. The time lag between the sale of goods and payment.Amazon has a huge number of sellers, which significantly increases the level of competition. A very high conversion percentage –– 13%.On the other hand, Amazon charges a fee for each unit of goods sold, which is usually a fixed percentage of the price. By selling through your own online store, you can unexpectedly increase your marketing expenses, which will adversely affect the estimation and calculation of future profits. The company guarantees a high quality of goods and their well-timed delivery, because all sellers undergo a strict inspection and control.

Thanks to the Amazon system, which not only prevents possible fraud on the part of customers, but also guarantees the safety of their purchases, most people have an elevated level of trust and are willing to use a more reliable Amazon in comparison with competitors. A huge number of sellers inspires you to look for the ways to stand out from their list. ranks fifth in the list of the most visited websites in the US, so you can only imagine what opportunities in online trading it can offer.

While Amazon is more targeted at B2C (business-to-consumer) sales, where goods are sold at fixed prices.īoth platforms have their pros and cons, which make them so different from each other. eBay is more focused on C2C (consumer-to-consumer) sales, both at fixed prices and through the auction system. As you can see, the business models of these two platforms are slightly different, although they are a part of e-commerce.

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